Season Seven is finally here, and it’s better than ever! To kick things off, our host John Rebecchi (M.B.A. ’83), Ph.D. engages in a captivating conversation with our special guest, Joe Batista, Chief Creatologist, formerly of DELL Technologies and Hewlett Packard Enterprise. Joe is renowned for his expertise in driving Growth Agendas and referred to as the 'Business Sherpa,' for his ability to connect technology and business.

Batista has been in the technology space for over four-decade with focus on transformational change. He discusses the concept of “deep thinking,” a cognitive approach focusing on problem-solving, critical thinking and comprehensive understand of subject matters to foster innovative solutions. The second concept Batista uses is “extreme customer centricity,” referring to the dedication to prioritizing and meeting the unique needs of customers. Lastly, he uses the “What If Scenarios,” a proactive approach in strategic planning, risk assessment, and decision-making. This allows for companies to envision potential future situations, exploring how the organization would adapt to set outcomes and prepare for the rapidly changing technology landscape.

When asked about uncovering hidden opportunities, he mentioned "asset hunting" within the company—examining core business processes, IP, and R&D. Batista added, “take a moment and look deep inside your company because there is a lot of value that just isn’t unlock.”

For anyone looking into entrepreneurship or starting out in their career, Batista’s advice is to strive for a “triple-double," a term commonly associated with basketball. In the technology industry context, this means someone who excels in technical experiences, interpersonal skills and a solid understanding of both business and finance.

By Patthara Chandaragga

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