Digital Art and Design
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Huishan Huang
Meow Neko is an awareness campaign about stray cats, consisting of brand identity, promotion materials, and application. These are designed for viewers to know how to adopt cats, where they can adopt them, and the reasons these cats need help being saved. The goal of Meow Neko is to promote the importance of adopting instead of purchasing and to let more people know the source and channel of adoption - Meow Neko Shelter.
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